go2market reports and studies

In addition to insights into your product test, you can also benefit from our study results!

Participation in focus topics, trend reports and studies

We pursue different approaches with our topics, reports and studies. In each case, you receive comprehensive insights into products, target groups and key topics.

Focus topics

e.g. spirits

deal with a specific product group

about 12 questions

survey with all active go2market members



Trend topics

e.g. plant-based

deal with a certain topic, across several product groups

about 12 questions

survey with all active go2market members



Theme reports

e.g. breakfest

deal with a lifeworld, across several product groups

about 18 questions

survey with all active go2market members



Studies

e.g. packaging

deal with a specific topic, from the perspective of different stakeholders

about 24 questions

survey with all active go2market members, industry partners and, if applicable, retailers and other companies (e.g. service providers).

If you book a product test in the same period, we will provide you with the publications free of charge!

Our current and planned topics, reports and studies

Take the opportunity to see your products through the eyes of consumers during the same period. Select the product test that suits you best. In addition, you will receive the results of the topics, reports and studies free of charge.

You will find all details on the current topics in the respective PDF download. We look forward to your participation!

Send a non-binding request now!

Our previous publications

All our previous publications can be purchased from us by all interested parties who were not involved in a product test.

go2market Frühstücksreport Deutschland 2022

Breakfast report Germany 2022

• Survey method: Online survey
• Target group surveyed: go2market members Germany
• Sample size: 708 respondents
• Field period: February/March 2022
• Country: Germany
• Product tests: 81 products of different product categories

Breakfast report Germany 2022  

go2market Verpackungsstudie 2021

Packaging study 2021

• Survey method: Online survey
• Target group surveyed: go2market members and decision-makers in the FMCG industry
• Sample size: 1,064 members and 81 manufacturers
• Field period: September/October 2021
• Country: Germany and Austria

Packaging study 2021  

go2market Fokusthema Kaffee 2021

Focus topic coffee 2021

• Survey method: Online survey
• Target group surveyed: go2market members Germany and Austria
• Sample size: 925 respondents
• Field period: September/October 2021
• Country: Germany and Austria
• Product tests: 14 products


Focus topic coffee 2021